How To Have Customers Line Up At Your Door On Launch Day

How To Have Customers Line Up At Your Door On Launch DayMelissa Biggins is the owner of Sweeter Hue, a popular bakery in Washington DC’s Shaw neighborhood. In this episode, Melissa talks about what it’s like to start a brick-and-mortar business in a very competitive industry, and what she did to make sure she had a successful launch day and beyond.

 

“If you’re in an industry that has a lot of competition, that means there’s a lot of demand also. You’ve just got to set yourself different.”

 

– Melissa Biggins

 


 

Sweeter Hue
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