Joel Holland is the founder and executive chairman of Storyblocks, a subscription-based online platform for high quality stock media.
Joel has won numerous awards for his work with StoryBlocks. His company has been listed on the Inc 5000 list six consecutive times and was named one of Washington. D.C.’s best places to work by Washingtonian magazine.
In this episode, Joel tells the story of how he started the business selling videos he made himself on eBay, gradually built up his customer base, and bootstrapped the company to what it is today—an online digital media subscription service that offers millions of royalty free videos, audios, and images.
“Until people are voting with their real dollars, you don’t know how customers are gonna behave.”