Kate Myers and Kelly O’Malley are co-founders of Shop Or Not, an e-commerce platform that runs on text messaging.
Both ladies worked in the entertainment industry. And they started the company with the desire to build a shopping platform that feels like an intimate relationship. Shop Or Not aspires to be your good friend who texts you the good stuff. In this episode, Kate and Kelly shared their journey on developing a minimal viable product (MVP) and their testing /learning process to find the unique offering of the biz. They also talked about when is the right time to start fundraising and provided insightful tips on how to navigate the startup world as female founders.
“Set your mind to the goal that you truly believe in, and don’t worry about what other people think of you.”
– Kate Myers