What To Do When Your Entrepreneurial Idea Didn’t Work Out First

Thomas Schneider

Thomas Schneider is the founder of Rooftop Roots, a non-profit organization that designs, builds, and maintains vegetable gardens and native landscapes in the DC area.

When Thomas first started the organization, his idea was to build vegetable gardens on rooftops of buildings in DC. But after experimenting for a while, the idea didn’t prove to be very practical economically. Thomas had to try something else while still pursuing his passion of sustainability and urban agriculture. In this episode, he talked about how he pivoted his organization and business model and what he learned along the way.

“It’s taken a long time to build the body of business knowledge. But I’m stubborn and I hate to give up on things…And I consider myself very lucky to be able to do what I do.”

– Thomas Schneider

 


Rooftop Roots

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Reference

Soundwise