How to Grow Your Creative Design Business Organically

Episode 16

Rachel Pfeffer is the founder of Rachel Pfeffer Designs and also the co-founder of Stitchta (formerly Stitchtagram). She designs beautiful and quirky handmade jewelry in addition to running a creative business making pillows and bags with photos from Instagram and elsewhere.

In today’s interview, Rachel shared her journey from making jewelry in her bedroom to running two creative businesses online and offline. She talked about how to find the unique expression in the pieces she designed and shared insights on how to start and grow a creative business. Enjoy!

“Instead of contemplating for five months whether your business plan works, just start, test your product on the way, get your momentum going and grow from there.”

– Rachel Pfeffer

 

 


Rachel Pfeffer Designs

Studio location:

Studio 13, 716 Monroe St NE
Washington DC 20017
Email: pfeffer.rachel@gmail.com

Stitchta (formerly Stitchtagram)

Blog, Instagram, Facebook, Etsy, Twitter


Reference

Jewelryclassdc

Yayoi Kusama: Give Me Love

Urban Outfitters

Uncommongoods

Big Cartel

Proper Topper

Intuit

Monroe Street Market

Soundwise: Audio Courses in Business and Personal Development

How to Test Your Restaurant Concept with Minimal Cost

Episode 15
Suzanne Simon and Bettina Stern are the co-founders of Chaia, a very popular, fast-casual vegetarian restaurant in Georgetown, DC that features delicious plant-based tacos.

Despite their different professional backgrounds, a common passion for food brought the two lady bosses together. In this interview, Suzanne and Bettina shared their story from food blogging to testing their food at a local farmers’ market, to then building their own vegetarian restaurant together. They talked about how to test the water with a new restaurant concept and what you can do to make yourself stand out in the highly competitive food industry.

“You have to be truly inspired by what you are making.”

– Suzanne Simon

 


Chaia

Location:

3207 Grace St NW
Washington DC 20007
Phone: (202) 333-5222
Twitter, Instagram, Facebook, Yelp, Foursquare


Reference

Union Kitchen

Loulies

Soundwise: Audio Courses in Business and Personal Development

How to Find A Market Niche for Your Business by Being You

Episode 14 (1)

My guest today, Geoff Woliner, is Founder and CEO of Winning Wit, a company that specializes in writing and presentation coaching for roasts, wedding speeches, and custom workshops for corporate team-building. With a team of award-winning comedians, Winning Wit helps clients incorporate well-timed humor and storytelling into their communication.

In this interview, Geoff shared his journey from a hobbyist comedian to the creator of a unique service. He talked about how he found that special sweet spot for his business, how to prospect clients and build relationships, and how you can become funnier and more charismatic in your life. We are in for a treat!

“Identify where your sweet spot is, don’t try to be all things to all people.”

– Geoff Woliner

 


Winning Wit

Twitter, LinkedIn

Tel: (571) 800-9191

Email: Geoff@WinningWit.com


Reference

Google Adwords

Bidsketch

Animoto

Ustyled

Soundwise: Mobile Marketplace for Audio Courses in Business and Personal Development

How Creativity Can Help You Become A Happier and More Productive Entrepreneur

Monica Kang, creativity

Monica Kang is the founder and CEO of InnovatorsBox®, a company that offers creative educational workshops, services, and products for professionals to learn why creativity is critical, how to integrate and hone it in work and life. Before starting the company, she had a steady job specializing in nuclear nonproliferation with a decent paycheck. Life was good on surface but deep down she felt unfulfilled. Connecting the dots, she found that it was creativity that brought her the most satisfaction in life, and InnovatorsBox® was born.

In this interview, Monica talks about her inspiration and personal transformation. She walks us through her journey of starting a business as a solo founder, and shares insights on what makes work life more fulfilling. She also offers a lot of useful tips on the early stage of startup life, and how to become more creative as an entrepreneur.

“Creativity is your mind’s gym. You are not going to the gym just to lose weight, but it is also for your long-term health. You do not do creative exercises just to tackle a problem, but also for your wellness and the potential possibilities. The more you do it regularly as part of your routine, the better you will be.”

– Monica Kang

 


InnovatorsBox®

Location:

1348 Florida Ave NW
Washington, DC 20009

TwitterFacebook, Instagram, linkedIn

Email: INFO@INNOVATORSBOX.COM


Reference

Gallup StrengthsFinder

Soundwise: A Mobile Marketplace for Audio Courses in Business and Personal Development

How to Get Traction as A Two-Sided Marketplace

how to get traction as a market place, ric fleisher

Ric Fleisher is the Chief Operating Officer of UpsideDoor, a real estate platform that helps you sell your house without paying high commissions. Previously he cofounded Urgent.ly, a company that runs a mobile road-side assistance marketplace. Ric has more than 25 years of experience in business development, sales and technology and has been involved with numerous start-ups.

In this interview, Ric talks about how to assemble a founding team for a startup, how to get traction as a two-sided marketplace, how to evaluate your business ideas, and how to get early stage funding. I want you to especially pay attention to what Ric says about focus. His company, Urgent.ly initially tried to offer lots of different kinds of on-demand services. It wasn’t until they narrowed it down to one category that they started getting traction.

“We were trying to do too much at the beginning. It was the focus that helped us get traction.”

– Ric Fleisher

 

 


Follow Ric on

Twitter, LinkedIn, Facebook


Reference

UpsideDoor

hello@upsidedoor.com | (703) 982-7696

Urgent.ly

iTunes | Google Play

How 9/11 Made Josh Konowe A Serial Entrepreneur

Episode 4 large

Our distinguished guest today is Josh Konowe, who is currently the Chief Product Officer at Canvas, a mobile app company in Reston, VA. Josh is a serial entrepreneur and has successfully started and sold multiple companies, among other achievements. And Josh decided to quit his job and become an entrepreneur after being in the NYC on Sept 11, 2001 and seeing the World Trade Center crumble before his eyes. You’ll hear the story from himself in this interview. And I feel Josh is an excellent example that some face time with death can teach you how to live.

In the interview, Josh shares his experience of running three technology companies, from idea generation, to fundraising, to acquisition. He also shares his criteria for selecting business ideas, and his advices for new entrepreneurs.

Listening to others is a great quality for an entrepreneur. Take time to explore why you may be wrong.

– Josh Konowe

 


Canvas

Uppidy

Josh Konowe is on Twitter at @jkonowe