Creative Strategies to Get Customers and Grow Your Brand

Episode 20 copy

Melanie Spring is the Chief Inspiration Officer of Sisarina, a Washington DC-based brand strategy agency with purpose. Melanie had the entrepreneurial blood in her since she was a kid. She started out in the web-design and marketing business, and found her true passion in helping companies grow their brands and build their communities. In this episode, Melanie shared how she made Sisarina stand out from the crowd with authentic human interactions and relationship building. She also talked about some really creative strategies to attract customers and simple actions you can take immediately to refine and grow your brand.

“Your brand should reflect who you are fundamentally.”

– Melanie Spring

 
 

 


Sisarina

Location:

801 A St SE #2
Washington, DC 20003
Telephone: (202) 854-8964

Instagram, Facebook, Twitter


Reference

Adventures in Branding Podcast

HERadventures

Melanie Spring

Soundwise: Audio Courses in Business and Personal Development

How to Create A Viable Business with Tangible Social Impact

Episode 18
Colin Hartman is the co-founder and CEO of Harper Macaw, a fine chocolate factory in Washington DC that is turning delicious cocoa into a force of social good for rainforest restoration.

Colin is a Marine Corps officer turned MBA turned food entrepreneur. In this interview, he talked about how to create a business model that is viable commercially while making a social impact. He also shared insightful tips on attracting initial investment and customers, and offered advice for emerging entrepreneurs.

“We turn the business into a value cycle by reinvesting part of the proceeds from our product to improve the environment that they come from.”

– Colin Hartman

 


Harper Macaw

Location:

3160 Bladensburg Rd NE
Washington, DC 20018
Phone:202-800-0351
Email:hello@harpermacaw.com

Instagram, Facebook, Yelp, Twitter


Reference

Warby Parker

Zappos

Fab

Shoedazzle

Valrhona Chocolates

Hershey’s

Nike

Dandelion Chocolate

Scharffen Berger

Glen’s Garden Market

Soundwise: Audio Courses in Business and Personal Development