From Zero to A National Brand


Agatha Achindu is the founder of Yummy Spoonfuls, an innovative company that makes flash-frozen baby food from fresh, organic and wholesome ingredients.

In this episode, Agatha shared about how she went from making healthy baby food out of her own kitchen to starting a business borrowing money from her own 401(k), to today with a national brand that’s distributed through Whole Foods and Target, with tons of celebrity customers including current co-owner Camila Alves, model-designer and wife of actor Matthew McConaughey. Agatha talked about the lessons she learned in growing the business, including how to get your product into the hands of customers when you had no distribution channels, and how to find balance between the roles of mother, wife and entrepreneur while living your purpose.

And if you’re looking to learn and grow as an entrepreneur, you should check out Soundwise. Soundwise aims to offer a wide selection of audio courses in business and personal development, so that you can learn to become a better version of yourself…on the go. Soundwise just released a series of crash courses on how to build a startup. They are sourced from some of the best entrepreneurship classes ever taught at MIT’s Sloan School of Management, taught by real founders who have built successful businesses over and over again. They cover the essential insights you need to start building your business, ranging from how to get customers, how to talk to investors, to how to project your financials and how to protect your intellectual properties. And the best part, they are free! Go check them out at mysoundwise.com/courses.

“Don’t be afraid to go right to the top (to get your product in the door).”

– Agatha Achindu

 


Yummy Spoonfuls

Twitter, Instagram, Youtube, Facebook


Reference

Entrepreneurship Crash Courses by Soundwise

Dean & Deluca

Amazon

Whole Foods Market

Target

 

How Bree Ryback Turned A Hobby into A Thriving Business

How Bree Ryback Turned A Hobby into A Thriving Business
Bree Ryback is the founder of Capitol Romance, a wedding coordination and e-commerce business in DC. When Bree was getting married in 2010, she struggled to find local resources that would help her plan the wedding the way she wanted. So when the wedding was over, she decided to start blogging and share useful tips from her own wedding. The blog got a steady following and eventually helped her to start her own business. In this interview, Bree talked about how to get your first clients when you don’t have a lot of experience or track record, how to be super productive, juggle different projects while staying sane, and what she learned from launching the e-commerce side of her business.

“You never feel you’ve done enough when you are an entrepreneur.”

– Bree Ryback

 

 


Capitol Romance

Instagram, Facebook, Twitter


Reference

Pinterest

Washingtonian

Etsy

Soundwise: Audio Courses in Business and Personal Development

How to Bootstrap A Media Empire by Curating Shareable Content

HOW TO BOOTSTRAP A MEDIA EMPIRE BY CURATING SHAREABLE CONTENT

Svetlana Legetic is the co-founder of Brightest Young Things, an online publishing, event production and marketing company. Svetlana moved to Washington DC for an architect job in 2003. She and her cofounders initially started BYT as a simple blog writing about events happening around town. But BYT quickly got so popular that she left her job to focus fulltime on the project. In this interview, Svetlana talked about how to identify your brand voice, promote your business through content, attract organic traffic to your site, and how to capture audience in this day and age of short attention span.

“We do not have a Plan B, failure is not an option.”

– Svetlana Legetic

 

 


BrightestYoungThings

Instagram, Facebook, Twitter


Reference

FotoWeekDC

Summer Camp

The Bentzen Ball Comedy Festival

Hot On The Heels

Newseum

Hirshhorn

Smithsonian

Kennedy Center

The National Museum of American History

Library of Congress

The National Museum of American History

Renwick Gallery

Soundwise: Audio Courses in Business and Personal Development